Running a small business in today’s competitive market means going up against industry giants with bigger budgets and brand recognition. However, small businesses have unique advantages—agility, personalized service, and niche expertise. In our Small Business Startup Masterclass, we teach business owners how to maximize these strengths and scale effectively.
Key Points:
- Identifying and leveraging your unique value proposition
- Smart marketing tactics that don’t require a big budget
- Pricing strategies that attract and retain customers
- Building a strong brand identity and online presence
- Customer service as a competitive advantage
